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     I want to take a moment to express my gratitude to the  many people who have shown me support leading up to and during my trial.  I imagine that so many people have so many opinions as to my guilt or innocence.  Someone on my guestbook said they knew for a fact that I liked children.  Let me assure everyone who reads that and may think that it is a reliable source that that person is WRONG.  Every lurid comment on that guestbook was left anonymously by people who claim to know me, or who rushed to judgement based on what they saw on the news when I was arrested.  I never hid behind false names or anonymous emails.  I spoke, and continue to speak candidly about my mistakes, my lack of judgement and the way I hurt so many people who were close to me.  I had the wherewithal to address my shortcomings and own up to my behavior.  What I did was stupid but not criminal.  But the ones who decide they are judge, jury and executioner hide?  I find that interesting.

     I would like to extend, to any group that would welcome me, my services as a speaker.  My goal now is to spread a warning for men and women who use the internet as a playground, and to educate parents and youths about the trappings of the on-line world. It is such uncharted and dangerous territory and it is being policed vehemently.  What once was considered just an anonymous wasteland of random thoughts, screwball comments and sarcastic remarks is now a repository for evidence of criminal wrongdoing, even if it is only thoughts on a screen.  We all need to be diligent in making sure it is explored and used with supreme caution.  What I went through, I do not wish on anybody.  Churches or groups who wish to hold seminars or lectures pertaining to this topic should Contact Bruno Moore with all their pertinent contact information.  Thank you again to everyone who has supported me, congratulated me and embraced me.  To those who continue to criticize, or harbor opinions of my guilt, I tell you that I told the truth on the stand.  That is the best I can do.

Bruno Moore

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INSTRUCTIONS
IF YOU'VE COME HERE TO SEE WRITING SAMPLES, GO TO THE "SAMPLE CLIPPINGS" BUTTON ABOVE THIS MESSAGE, OR JUST TAKE A LOOK AROUND.  EVERYTHING HERE IS ORIGINAL WRITING.  SOME HAS BEEN PUBLISHED, SOME HAS NOT.  IF YOU'RE HERE ON ACCIDENT, WELCOME.  STAY AWHILE.  IF YOU MEANT TO NAVIGATE HERE, ENJOY.  IF YOU'RE A FASTRUCKS RACING FAN, THIS IS THE WEBSITE YOU WERE DIRECTED TO.  YOU'LL FIND A LITTLE INFORMATION ON THE FASTRUCKS AND ON THE FASTHOUR RACING SHOW AS WELL.  BUT NO MATTER WHAT, CHECK OUT THE GUESTBOOK AND SIGN IT PLEASE!

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Check out the short film "The Secret Life of Boba Fett".  You can download it by clicking the link below

"The Secret Life of Boba Fett" was a short film produced and directed by student members of Passion Productions, a film and television production club at Summit Christian School in West Palm Beach, Florida.    The production was sanctioned by LucasFilm LTD and we appreciate their permission to use the Boba Fett character.  The film was shot on a hi-8 Sony camcorder and edited on a consumer grade editing system called VideoWave 7.  The costume was built as a Halloween Costume for about $75.00.  All actors in the film are either Summit faculty or students.  Please download the film via the link below and tell us what you think.  The film is just under 11 minutes long and took about 3 weeks to shoot and edit.  Please comment.

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Click for hi resolution version of movie

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WHEN IT COMES TO WEDDINGS, LET THE EXPERTS DO THEIR JOB
 
Wedding season is upon us, a time when brides-to-be run frantic from shop to shop, smelling flowers, trying on tiaras and snapping at loved ones for no good reason.  Yeah, I’m a guy, and yeah MY wife did most of the planning and yeah it turned out perfect. “So shut your mouth and stop complaining” all you Cinderellas might be saying and to you I say, “put down the invitation catalog, take a seat next to your husband to be and read….silently”.

            I know a thing or two about weddings, good ones and bad ones.  Mine was a good one.  My wife did an enormous amount of planning.  I followed orders.  I was allowed, however, to oversee the entertainment for the reception and called on my good friend, 107.9 WIRK’s own JR Jackson.  He’s been a wedding DJ for years and has recently brought me on board.  We know the formula for making a wedding reception hot rather than not and it starts with giving the professional a little leeway in the entertainment part.  The first thing to remember is that the reception is a party for your wedding guests thanking them for attending the ceremony.  With that in mind, the music, the events, the entire atmosphere has got to be one that caters to them.  Yes, I know it’s your day.  Yes, I know you’ve been writing about your wedding day in your diary since before you even wore dresses.  But, think about your wife for once, man!   The ceremony was yours.  That was the part of the wedding that really had to be magnificent, truly romantic, tear-jerkingly amazing. Now let’s get to the partying.

     Far too often, brides and grooms–to-be ask for a laundry list of music that is special to them, but quite frankly, has the 200 other guests sitting gape-mouthed over their chicken Kiev wondering how they can politely saunter into the wedding next door with the karaoke machine.  Now, you don’t need every 3rd cousin in the room singing You’ve Lost that Loving Feeling to make your reception a total blow out, but letting loose and having fun will make for a much more memorable party.  With that in mind, keep THESE simple tips in mind.

 Garter and Bouquet (ALWAYS)

 Buffet Dinner (People will mingle)

 No Rock Lobster (No offense to the B-52’s)

 Lots of sing-a-long songs

 Let the DJ talk it up a bit ( boredom is broken by a good or bad joke or two)

 Acknowledge other people (Birthdays, Anniversaries, etc)

 Let the DJ pick the music (Did YOU cook the dinner?)

 No More than 1 Maid of Honor and 1 Bridesmaid (it’s a wedding not Oh My God you guys are both my best friends I can’t decide!!)

 No more than 2 toasts and a prayer (you DO want time to dance, right)

 And finally, it’s best if you don’t invite exes to the wedding (either yours or someone elses.  Unless a fist fight and police involvement is what you had in mind)

 Finally, there is a difference between a wedding DJ and a club DJ and neither can cover for the other, so if your cousin’s friend DJ’s at some hotspot downtown, he’s not necessarily going to cut it when it comes to playing Amazed by Lonestar.  Don’t try to save money at the expense of a good time.  Not everyone with a CD player and speaker towers knows how to run a successful party, be an emcee, or do both.  We, the wedding DJs, the professionals, do.  For more information on how you can have a perfect wedding reception, contact Premiere Entertainment of Florida at www.peFlorida.com.

 

 

 

 

 

 

FINDING MRS. RIGHT

 

So you want to find that special girl, the one that, standing still, has the windswept hair, the tawny tan and the Zamphir musical track to go along with her.  You’ve searched every local spot du jour, attended enough 8 minute dating events to grab you that 40 hour commemorative lapel pin and have gone down 10 miles of grocery isle hoping for a cart catastrophe with Ms. Sugar and Spice.  However, like during so many hours of deep sea fishing, the big one gets away. 

                Well take it from a man who fought through the quagmire of loneliness, companion withdrawal and rendezvous gone awry.  The problem, unless you’re truly an illegitimate member or delusional leader of some polygamous cult, is not with you fair friend.  This one goes to the girls.

                Here is a case study in what I refer to as the Downward Spiral of Female Dating Etiquette.  For so long the burden of correct approach has been placed squarely on the shoulders of everyman.  Open her door, compliment her shoes, and learn how to tango.  But very little is expected of the woman when it comes to courtship.  The rule of thumb is easy.  Man is the provider.  Let him.

This philosophy is a modern one.  I remember distinctly, my grandfather telling me how he met my grandmother on a bet.  He was stationed in Ft. Pierce in the Coast Guard in the forties.  He and a group of buddies saw her, placed bets on if she would say yes to him or not and he defiantly marched up to her and asked for a date to the “picture show”.  They were married for almost 60 years.  Then the 70’s brought women’s rights to the forefront of pop culture and a new generation of women began to change the dating paradigm.  The burden on men, however, did not change.  We were still expected to lead the way in a relationship, or in the beginning of one.  We were trusted with opening doors, standing against the curb so that we would be splashed by oncoming traffic, saving her from a soggy fate.  We were the ones delegated with the approach still.  But armed with a new found independence, women began to use it.

                They continue to use it today.   For some, however it has evolved into an abuse of this independence.  Apathy towards sincerity and compassion, a “looking out for oneself” mentality and outright meanness have resulted in a narcissistic attitude from some women towards dating. This element activates a male tendency to act the same.  And what we have here, to steal a quote, “is a failure to communicate”.

                Consider a man who goes to a club and sees a girl he is interested in.  He approaches her and there are hundreds of authors making millions of dollars by writing about this delicate task.   The approach is all about style, diction, confidence, scent, look, and ultimately luck.  But a connection will depend on a plan much loftier than yours or mine. (Look Up at this point)   But again there needs to be reciprocation in the approach and quite often, for reasons we will study together, what is reciprocated is a blank stare, rolled eyes or the “giggle and run” .  Straight out answers like yes and no, purely positive or purely negative, are things of the past.  A society conscious of material wealth, and who has it, and how it can easily be obtained proliferates.

                Perhaps one thing can quiet the unnerved, and calm the soul.  The vast foray into the dating world seems to be a fate not unlike Dante’s Inferno.  But faith always has the upper hand.  God’s plan for you, your best place to him, is to be married.  Getting there, now that’s where the fun begins.

 

THE SOLDIER

In the smoke and dust of war, it is seldom the soldier that receives recognition for the right reasons. In the present conflict, especially, it is a war of politics as much as it is a war of exploding cars and rocket grenades. The casualty is the soldier and not just in the literal sense. No more noble job has ever been undertaken. These are men and women , barely adults, who serve to honor their country, and to do good for others. They live and die for a flag of stars and stripes ten thousand miles from home while in the lofty stratosphere of America the bountiful, we chatter and clatter on about this President and that senator. We hammer out plans and resolutions, we strategize from the confines of our living rooms, agonizing about SuperBowl Half-Time shows and a war-for-oil conspiracy. The soldier, however, has no such luxury. Instead of a casual quip about who's to blame for Iraqi mistreatment, instead of theorizing about the intentions of The Commander-in-Chief, the soldier is perhaps patrolling a riotous alleyway, trying in vain to keep the peace. Another soldier is welding scrap metal to her pathetically armed vehicle, hoping that the steel she has salvaged is just thick enough to deflect a round of automatic fire, and another soldier lies motionless in a heap, just yards way from the burning ruins of a building where he drew his last breath.

It is a benefit to loathe war. It is a reality to have to fight it. It is a disadvantage to let half-truths and lackluster argument diminish the importance of the fundamnetal element of the battle, the soldier. Soldiers stop being Democrats and Republicans when they start being fighters. We stop being Americans when we forget that there are men and women who love their country more than they love life itself. We stop being Americans when we lose sight of the good fight, the justice for which war is often waged. We stop being Americans when the weight of our own petty politics outweighs the gravity of the business of the soldier. And we stop being Americans when we think of American military might in terms of numbers and not in terms of family members who have gone to war.

This war is about so many things, but it is, above all, about the 18 year old man who wanted to see the world, and make it a better place. It is about the mother of three who has been called to a higher duty, who went to a desert land to save the children there, hoping that one day they would have the same opportunity as her own. It is the most noble thing one can do, fighting for a good cause. How insignificant are we who would choose to criticize of a war rather than choose to honor those who fight there. The danger isn't a difference of opinion. The danger is indifference in itself.

For those of you bound and determined to defile America's invasion and subsequent regime change in Iraq, a synopsis of just what we've been up against including words of encouragement AND support from several Democratic heavyweights.
 
Iraq and Saddam.  The last 24 years
(maybe he's just misunderstood)
 
1980 invasion of Iran.

- 1988 relocation and murder of between 50,000 and 180,000 Kurdish civilians.

- 1988 use of chemical weapons against another 5,000 Kurds.

- 1990 invasion of Kuwait.

- 1993 attempted assassination of former President George Bush.

- 1994 posting of 80,000 troops near Kuwait, posing a threat of renewed invasion or attack.

- 1996 beginning of trend to deny weapons inspectors access to facilities and documents as required by the United Nations.

The U.S. policy that evolved from this history of tyranny-that he needed to go - was articulated as follows :

"It should be the policy of the United States to support efforts to remove the regime headed by Saddam Hussein from power in Iraq and to promote the emergence of a democratic government to replace that regime."

President Bill Clinton's focus was on helping Iraqis overturn Saddam rather than on invading Iraq, but that's where Sept. 11 becomes a factor. Simply put, Sept. 11 underscored our vulnerability and the reality that the United States could no longer afford a wait-and-see attitude in an environment of global terrorism. .

One day Saddam is crawling out of a spider hole, and shortly thereafter Libya's Col. Gadhafi is inviting inspectors over for tea. For a complete list of ripple effects, read William Safire's Jan. 12 column in The New York Times.

And though Bush gets credit for toppling the Iraqi dictator, using force against Iraq as a pre-emptive measure wasn't a new policy.

 The purpose of Clinton's 1998 Operation Desert Fox was to force Saddam to comply with weapons inspections and to thwart his continuing to develop WMD.

"Mark my words," Clinton said on the eve of the 1998 bombing. "(Saddam) will develop weapons of mass destruction. He will deploy them and he will use them."

Clinton subsequently came under fire from congressional leaders for allowing U.S. policy toward Iraq to "drift." In a letter dated Aug. 11, 1999, several congressmen, including Democratic presidential contender Sen. Joseph Lieberman, wrote:

"There is considerable evidence that Iraq continues to seek to develop and acquire weapons of mass destruction. The whole point of Operation Desert Fox was that we could not afford to wait until Saddam reconstituted his WMD capabilities."

In other words, concern about Saddam's unconventional weapons program was consistent and serious long before Bush reached office. As it turns out, we may have been wrong about those programs based on flawed intelligence, but belief in those programs preceded Bush's inauguration.

 

Hmmmm.  It sounds like the Democrats may have been headlong into plans of their own to oust the dictator.  So support the effort.  It's worth the freedom from worry.   And hasn't Saddam already proven to the world that not having WMD's at one point in time doesnt necessarily mean the desire or the attempt to aquire isn't there.  No more worrying about that though.  Unless you're a spider.

Here's a little suggestion for those talk-show hosts, those self serving, pretentious and obnoxious hoods who would criticize an American President at his death.  How treasonous must you be to stoop to name-calling and point making on a life that is no more.  It seems to me to be pure cowardice to do that to someone who hasn't got the ability to defend himself.  That said, we should be ashamed that we've let ourselves develop this cancer of ignorance.  It has spread through us like wildfire and we scoop  it up with both hands full and the rest running down our wrists.  We can't stand not criticizing anyone for anything.  Rather than band together as one nation fighting for something that is right, rather than putting aside our partisanship and politically opposing views, we choose to target whomever we can.  Ronald Reagan was an easy target because of his death.  Suddenly it was kitsch to talk about him again, and feigning controversy by shouting half-truths and propaganda about one of the country's most popular presidents was the way to get callers to call, and a way to get your self-indulging ego to some mockery of an elevation above the rest of your flock.  It's sad, sad, sad that the world should breed people who hate for the sake of hating, especially when a real American, a patriot like so many of these mentally malnourished blowhards claim to be, would bow their heads and honor regardless of political belief.  That's integrity, acknowleging and honoring for the sake of doing so, political motives notwithstanding.  Mr. Reagan, the world mourns your death and true Americans honor you for being a man who served his country, and loved it like a lady.

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African Americans desperately want a party to call their own

Bush 2004 is gearing up for quite a fight. With enough Democratic presidential candidates to start a congressional softball team, a waning economy and a cornucopia of missing Iraqi chemical weapons, The good son might just have his work cut out for him. On the heels of a war whose justification is still in question, and Bush the Sequel looming ever closer, the Republican camp is strategizing. His job approval rating is soaring with white voters, but black voters are harder to warm up to. According to the Joint Center for Political and Economic Studies, his approval among blacks is up from a meager 29 percent in 2000, to about 36 percent in 2002, but 36 percent does not a presidency win. Traditionally, black voters have been loyal Democrats. But with the flood of Dems to choose from, a split black vote may be inevitable. Even with the Reverend Al Sharpton and former Democratic senator Carol Braun Moseley on the short list of Democratic candidates for presidency, Bush 2004 is confident that with a little spinning, black voters can be attracted. Indeed, both Sharpton and Moseley were blasted in a recent Washington Post editorial. Writer Jonetta Rose Baras called them "mediocre (Black) candidates" and said that black voters in America "deserve better". The Republicans couldn't agree more. Bringing those split votes together for the common good of one Republican candidate could be the ends to justify the means. According to a poll by Black America's Political Action Committee (BAMPAC), Black voters are in limbo with 4 out of 10 black voters polled left with the feeling that the Democratic party has taken them largely for granted. Though their feelings for the GOP are split at about 50/50, there has been an upswing in Republican support. A Democratic move to lay off several black party workers to make room for the presidential campaign budget was met with harsh criticism from black leaders. The DNC quickly rescinded the move, but damage may have already been done. Black voters, who are traditionally Democratic loyalists and unwavering supporters of the DNC may be looking elsewhere. In the current political landscape, it seems Black Americans are like men and women without a country.

Democrats also backpeddled after The NAACP took issue with some Democratic presidential candidates themselves.. NAACP CEO Kweisi Mfume blasted Senator Joseph Leiberman, Representatives Dick Gephardt and Dennis Kucinich for not attending the NAACP annual convention in Miami, Florida in July. In an 11th hour move, Leiberman, Gephardt and Kucinich found time in their schedules to attend the last day of the convention. Before the schedule switch, Mfume called the candidates "persona non grata". Mfume also criticized Bush for choosing a whirlwind trip to Africa over a chance to meet with NAACP leaders at the same convention.

Knowing that his success among black voters may very well rest on the success of his domestic agenda, and his effort to reach out to the black community, Bush has vowed to persue initiatives that Republicans say will reach minorities at that level. In another Joint Center pole, 36 percent of blacks say they were worse off than the year previous. Taking that into consideration, the Bush campaign began a move to promote home ownership among minorities. In October of 2002, Bush hosted the White House Conference on Minority Homeownership. In June of 2002 Bush began pushing for an "aggressive homeownership agenda". Through downpayment assistance, increasing the availability of affordable homes and supporting self-help ownership programs like those that help minorities get into homes through community volunteerism and "sweat equity", the aim is to lure Black voters to the Republican polls through providing them the American Dream.

Pamela Mantis of the Republican National Committee says the minority homeownership program is one of a handful of grass-roots programs that Republicans are spearheading to attract African Americans. Bush's "No Child Left Behind" program, geared towards holding school districts accountable for their performances is another program slanted towards African-Americans.

"For a child in a school that is consistently failing, " Mantis explains, "it gives parents the option to switch their kids to a different school".

The key, according to Mantis, is reaching African-Americans on an individual level.

"Outreach isn't anything new. Perhaps we haven't been perfect in the past, but under the leadership of President Bush, we recognize we need to do a better job".

The "No Child Left Behind" initiative may very well be the Republican's answer to concerns African Americans have about the education of their children. According to a BAMPAC pole, 84 percent of Black Americans polled say improving education is number one on their priority list when looking for a candidate to support. Those numbers have not fallen on deaf ears.

But, not all African-Americans are as confident that the GOP is sympathetic to their needs. David Bositis, Senior Political Analyst for the Joint Center for Political and Economic Studies in Washington DC says a Republican attempt to warm up to black voters may be too little too late.

"The main problem that the Republican Party is going to have to work on reestablishing is some level of trust with African Americans. That's something that's going to take time".

Bositis says the Republican agenda and what he calls their "substantial amount of baggage" limits their ability to gain that trust. He points to a 2000 speech at Bob Jones University where Bush was asked about the confederate flag controversy across the South. Bush answered that it should be up to the states to decide the appropriateness of flying the banner.

"To African Americans", Bositis says, "flying the Confederate Flag is an insult".

Republicans may still have a long way to go to gain the trust of the African American community and the challenge is to do it without seeming insincere. Scrambling to get votes by last-minute initiatives that seem attractive to African-Americans may do more harm than good to the Republican party. But the Bush campaign may be scrambling for more than just the black vote. With, so far, an unsuccessful search for weapons of mass destruction in Iraq, with a chain-of-command meltdown regarding tainted intelligence about uranium yellowcake sales to the Hussein regime and internal conflict over US soldiers overstaying their mision in Iraq, The Black vote may be the last thing on the Bush agenda. If that is the case, then once again, the African American voter may be left feeling slighted, an unfortunate consequence to a neverending circle of political gameplay.

 

 

Add Me!

It has been  more than 3 years since terrorists toppled the World Trade Centers.  It scarcely seems more than a week.  I have watched the documentary which accidentally caught the bravery of a battalion of firefighters during 9/11 while trying to document the plight of a rookie firefighter for the FDNY.
 
     I watched the film, witnessed the look of defiance in the eyes of firefighters in the face of certain doom.  I saw the raw determination, felt the searing pain of men losing their friends, their brothers.  Then I remember how I felt the day of the attack.  In a way, this was worse.  It was worse because not only was I witnessing it all over again, but I was witnessing, first hand, the pain and horror associated with it.  I heard the smash of bodies crashing through the World Trade Center's glass atrium.  I witnessed the chaos and havoc associated with ordinary men in the throes of extraordinary circumstances, with steel faced determination, rushing to conquer the danger that awaited them.  This was not the antiseptic, dumbed-down version.  This was everything in raw, real time.  There is not a word in the English language worthy enough to express the whirlwind of emotion that swept through the streets of America that day.
 
     Now, almost a year later, something profound has occurred to me.  We are nowhere near a healing point.  There are still very raw, very open wounds. The healing may have started, but nothing permanent has taken root.
And why should it.  Why should we want to heal from the pain we felt.  I say we have a right and a priveledge to feel that anger.  We have an obligation to still be seething with anger.  We don't need self-help gurus spouting new-age soul searching techniques.  We have no need for grief counselors offering words of empty encouragement and hugs to strangers.  We have no need for time to heal, time to reflect, time to do anything but well up with a hot anger that should be expressed.  Hug your family, hug your friends, hug your countrymen, but be angry at those who perpetrated this.  Direct that anger towards those who would criticize the United States for their campaign against terrorism.  Feel your anger and welcome it, desire it.  We've truly earned the right to it.
    
     So to those who are supporters of the United States, to those who have lost loved-ones, to those who are representing America in the effort to wipe out terrorism, a salute to you.  But damn the empty headed  activists that dare to whine and complain about how we may or may not be treating terrorists that we have in custody.  Those whose bi-partisan politics are getting in the way of their patriotic duty, who think it's politically correct to put their party agenda before the American agenda, damn you as well.  Americans have been walked on for too long, taken advantage of for their generousity.  The men who destroyed the World Trade Centers, damaged the Pentagon and crashed the aircrafts associated with the attacks  on September 11th were here under the guise of tourists, businessmen and students.  These people took advantage of our country, our hospitality, our way of life and tried to make a mockery out of it.  What they did was make a mockery out of their ill-fated cause.
     We need no healing right now.  What we need is to maintain a level of anger that will inspire us to continue our patriotism and follow through on our promise to never, ever forget.  

Feel free to copy this poem and spread the word. It is dedicated to the men and women who lost their lives on September 11. It is dedicated to the nation as well.

September 11

Right before I died I had your name upon my lips
And the morning sun glowed hot like fire dancing on God's fingertips
No pain or tears now all is quiet,
Silence sweet and true.
And as I make that final voyage
all I see is you.

Now I'm stronger than I ever
thought that I could be.
I'm closer to the great beyond
and hope you will agree

What seems like an endless sadness now cannot be in vain.
A greater good must come of this
And faith we must maintain.

Do not lightly tread upon this newly common ground
For out of all the chaos
Bitter comfort can be found.

Color and religion,
Age and culture fade away.
We are all American.
After what we saw today.

September 11, 2001

To the men responsible for Daniel Pearl's kidnapping and murder:

You'll be pleased to know that you have only succeeded in strengthening American resolve to weed you out and make you pay for the things you have done. Unlike your barbaric self-created holy war, The American rage that you'll no doubt be privvy to in the coming weeks has nothing to do with ignorant revenge. it has to do with the relentless effort to squelch out cowards such as yourself, too scared to live in a world beyond your fragile little shell and your disjointed view of right and wrong. Dance while you can and celebrate your sick and twisted conception of victory because soon what you will realize is that nothing you can do or say will do anything other than bring together a world already hell-bent on extinguishing rogue activists such as yourself. Insanity is not a strong enough word to describe the prescription through which you've come to view this world.

And what God do you serve who wishes ill will on people of different beliefs? What a sad and hapless life you must lead to actually believe that your God would want you to create such pain. You may have taken Danny Pearl but what he stands for, the persuit of truth, you can never kill--He will live on in every other journalist, including this one, whose newest ambition it will be to expose your pathetic organization for what it really is--A maladjusted fear mill too submersed in cowardice to even reveal your identity to the world by which you so desperately want to be recognized.

God Bless Danny Pearl and God have mercy on you

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Don't Knock the Media--They give us only what we want

This nation has suffered. September 11th saw the very symbols of capitalism and America itself tumble mercilessly to the ground and the world wept. News coverage was relentless and exhausting. In many aspects, news coverage took a new turn and that was a pioneering moment for the world of television journalsim. Like the Kennedy assassination where Walter Kronkite swallowed back tears to announce the president's demise, so too did forged anchors like Tom Brokaw and Dan Rather. We sat idle until just a few days ago where, on a calm and cool saturday morning the nation was rocked again. This time it wasn't the collective death of 3 thousand Americans, but the firey decent of another symbol of American inginuity and spirit, the Space Shuttle Columbia. Aboard, seven astronauts who had lived the ultimate dream, to reach the outskirts of orbit, were lost to the firestorm. It is one of the quintessential American moments that people will remember. It will be the common denominator to one of those "where were you" questions. I was parked in front of an accountant's office waiting for my fiancee' to do her taxes, playing "eat the doughnut" with my son when she burst out of the office building yelling that the shuttle blew up. I clicked on the radio and the media blitz began. For hours as we drove around running errands, we listened to witness after witness and former astronaut after former astronaut and we heard reporters describe the vapor contrails branching out as Columbia went from space vehicle to space debris. The video was shocking and tugged hard at the heart strings. The mission control communications audio was sobering with the last transmission from Shuttle commander Richard Husband responding to mission control's report that temperature readings in the left wing of the craft were abnormal.

"Roger, buh", he said and then nothing but a sickening crackle. The red tracking line on the overhead jumbo tron screens at mission control stopped just over Central Texas. Suddenly we were aswim in a sea of Shuttle experts, dramatic music and computer generated TV graphics, all designed to grab viewers and run, all designed to bring information to the people.

Saturday was full of Columbia coverage, with regular programming giving way to continuing coverage of the Space Shuttle Columbia disaster. MSNBC had reporters scattered everywhere in Texas and CNN boasted that it was the first network with pictures of debris sent via e-mail from someone with a digi-cam who snapped a shot of what looked like a smouldering piece of mangled tin lying in a parking lot. By Sunday, the continuing coverage was replaced by 2 hour specials about Columbia, its astronauts and its mission. Hundreds of hours of video that NASA captures before and during launches was suddenly important where during past missions that same type of video had been shelved,never to be viewed by the public.

Sunday gave way to Monday and slowly people were trying to get back to some sense of normalcy . But lo and behold talk radio just couldn't let go of the Columbia incident yet, instead of treating it as a national tragedy, which it was, and talking about it in light of that circumstance, which they should have done, a caller had to play kissie kissie to the talk show host who was "anti-Columbia" news coverage. Just like the talk show host had stated, this free thinking caller was irate that programming Saturday and Sunday had been suspended or altered to make room for the onslaught of Columbia coverage. he made fun of sweeping graphics depicting the televised headlines and criticized the stations using dramatic music to punctuate the event they were reporting on."I'm so sick of seeing it" the caller said. It became a slug fest with the News Media taking the punches.

Now maybe this reporter is just cynical, or maybe this reporter is just too close to the business of television news to be objective. Perhaps this reporter is just right on the mark to point out that the caller had to have watched, with some level of interest, the news coverage to be able to discuss the content at length, the content that he so vehemently detested. The question is often asked, "Why do thay do that on the news", and people, I gotta tell you...It's because that's what you want to see. Here's a closely held TV secret. The purpose of television broadcasting isn't to entertain or inform. The root purpose of television broadcasting is to keep an audience of people tuned to a station long enough to watch commercials. That is achieved by giving the people what they want. What they wanted Saturday was continuing coverage of the Columbia tragedy. What they wanted Sunday were special reports during the day. By Monday what they wanted was to complain about everything they wanted over the weekend. Here's a sad set of circumstnaces. It took the death of 7 American heroes for America to want to know who these people were. It took the death of 7 American heroes to show video that NASA tapes for every shuttle mission but rarely gets seen. It took the death of 7 American heroes to bring the career of space science into sobering focus, revealing itself as the dangerous way of life it truly is. Seventeen years ago it took the death of 7 American heroes to get a park in Royal Palm Beach and a school in Stuart, Florida named. And just days ago, it took the death of 7 American heroes to jump start the collective conscience of America into realizing that a Space Shuttle launch is anything but routine.

In the days, weeks and months that follow, NASA and the Space Shuttle program will be hot topics on everyone's mind. When they finally resume scheduled flights, the world will be watching. It will be interesting to see how many people complain about the graphics, music and continuing coverage of the "First launch after Columbia". But then again, the news media IS charged with the call to "give the people what they want".

 

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